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Product Marketing Manager| Digital Marketing | Rentokil Initial Singapore Pte Ltd

Full Time @Streamline Consultancy in Digital Marketing Email Job
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Job Detail

  • Experience 2 Years
  • Gender Any
  • Qualifications Graduate
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Job Description

Our family of businesses:

Rentokil Pest Control is the world’s leading commercial pest control company, operating in 70 countries and ranked in the top 3 in 65 of those countries. Ranking in the top 3 in 38 of the 44 countries we operate in, Initial Hygiene is the market leader who provides quality, diligent and friendly services to all customers. In France, Initial Workwear specialises in the supply and laundering of workwear, garments and protective uniforms and equipment focussing on top quality products and services.

Our plant business Ambius is seen as the expert in interior and exterior “landscaping” operating across the US, Europe, Asia & Pacific. Steritech Brand Protection by Rentokil Initial is an industry leader and pioneer, providing innovative solutions that help customers to mitigate risks and drive business growth. We also have specialist businesses such as Medical Services, Specialist Hygiene and Property Care, which lead their respective fields. Across all of our operations globally, we have a positive reputation amongst our customers for our knowledge and integrity. We have central support functions of Human Resources, IT, Finance, Legal and Marketing & Innovation in the Rentokil Initial Head Office locations and in country. Working within our functions departments, you would be supporting all of our businesses within India.

Rentokil PCI is the leading pest control service provider in India. A Rentokil Initial brand, Rentokil PCI was formed in 2017 through a joint venture (JV) between Pest Control India, the number one pest control company in India, and Rentokil, the world’s leading pest control brand. Rentokil PCI aims to set new standards for customer service with operations across 250 locations in India. The JV brand also focuses on developing industry-leading service operations through the sharing of best practices, new innovations and the use of digital technologies.

POSITION RESPONSIBILITIES / REQUIREMENTS:

The Incumbent is responsible for developing Go-To-Marketing strategies for new products, product positioning, planning and managing online and offline marketing campaigns, content development, product sales analysis & driving revenue growth, managing budgets, and last but not least competition mapping.

The person will report to the Marketing Director.

The incumbent will have to work as part of a multi-functional team and this involves collaboration with the internal team and external stakeholders.

Internally, the person would work with internal teams for the execution of marketing campaigns and cross functionally with procurement, sales and technical teams for product launches.

JOB LOCATION: GOREGAON, MUMBAI
GENERAL DUTIES & RESPONSIBILITIES

  • Support Marketing Director in driving new product innovations and develop Go-To-Market strategies of the product
  • Planning, organising, managing and executing multichannel marketing campaigns
  • Channel mapping to expand the strategy across different touchpoints or media
  • Developing content for marketing collaterals including the PCI website and e-commerce platforms.
  • Work with Brand and Digital Marketing teams for content execution.
  • Managing budgets allocated to jobs
  • Analyzing risks like potential delays in timelines, budgets and resources that could affect project delivery and timelines
  • Driving marketing campaigns for product division & ensuring revenue growth.
  • Product Packaging design and development

KEY DELIVERABLES

  • Launch product innovation
  • Managing marketing campaigns
  • Mapping strategic plan into implementation actions
  • Task completion and goal tracking according to scheduled timelines

CORE COMPETENCIES

  • Excellent Presentation skills
  • Excellent written and verbal communication skills
  • Negotiation skills
  • Analytical skills
  • Proficient in excel
  • Knowledge of digital marketing concepts – SEO, E-commerce, Website content

Requirements
EDUCATIONAL / OTHER REQUIREMENTS

  • Bachelor’s degree (master’s preferred) in Marketing, Business Administration, Communications or any other related field. An equivalent of the same in working experience is also acceptable for the position.
  • Overall experience of 5-7 years in a product marketing role

Benefits
Are you interested? Here’s what you can expect when you join us…

  • Annual Performance Based Bonus
  • Group Mediclaim Insurance Policy
  • Travel Reimbursement

About Rentokil Initial Singapore Pte Ltd

Rentokil Initial is an international business services company employing over 35,000 colleagues across 70 countries. We strive to protect people and enhance lives, for example by controlling pests, improving hygiene and improving interior spaces with plants and scenting. We are experts in the fields we operate in, investing in training, science, innovation and technology. Listening and acting on feedback is part of our culture to support colleagues and our customers. Rentokil Initial regards equality and fairness as a fundamental right of all of its colleagues. We live our values of Service, Relationships and Teamwork which were identified by our colleagues across the world. Find out more on careers.rentokil-initial.com

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